NAME IT FIRST

Workbook

Your First 90 Days as a Manager

The Field Guide for the Role Nobody Trained You For

The first ninety days do not repeat. The norms you set now will be hard to change later.

This is for:

For the new manager in their first thirty to ninety days who wants to lead with intention rather than improvisation, and for HR and L&D professionals seeking a structured onboarding tool.

You'll produce:your Your 90-Day Charter

The Name It First Experience

The first ninety days set the pattern. Your 90-Day Charter moves through four phases: assessment, identity decision, team contracting, and forward commitments. Each phase produces a section of the charter. You leave with a document you return to when the pressure arrives and improvisation becomes your default. The work is yours to do. This is where you write it down.

You can opt into 30-, 60-, and 90-day check-ins from your account. We recommend you do — the point is to see what changed.

Sample questions

  1. What do you actually know about who you are in this role — and what are you still figuring out?
  2. What has the first stretch of this role taught you that no one warned you about?
  3. What does the leader you want to become look like at the end of these 90 days?

Research basis

Watkins first 90 days research on early role definition / Hill first-year manager identity disruption studies / Maslach burnout inventory on early role clarity as protective factor / Edmondson psychological safety on early leadership norms / Cruess and Cruess leader identity formation

Choose your format.

Every format asks the same questions and produces the same document.

Print Paperbackpersonalize

A real book and a pen. Write in the margins. The most permanent version of you on a page.

$22.99

eBook + journal

The full guide on any screen, with a companion journal to write your answers by hand.

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Audiobook

We read every question and every scenario aloud. For the commute, the walk, the dishes.

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Hardcoverpersonalize

The keepsake edition — sewn, ribboned, made to sit on a shelf and be returned to.

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Digital Fill + membership+membership

Answer on screen. Your responses save as you go and assemble into your finished document.

$12.99

Hands-Free Interactive + membership+membership

Listen to each question and speak your answer. We capture it. You never touch a keyboard.

Not available

Everything packages

The Paperback Everything Package

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The Hardcover Everything Package

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The Premium Hardcover Everything Package

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Choose your pace.

The Essential path takes you to your finished document by the questions that matter most. The Full-depth path walks every question, every scenario, every angle. Both produce the same signed document — one just goes deeper on the way there.

Essential path

Shorter sessions. The questions that go directly to the document.

Full depth

Every question. Every scenario, every angle.

Paper doesn’t change its mind.

Thoughts change. Documents don’t. The answers you write are there when you return — unchanged by memory or mood.

You won’t just feel clearer — you’ll have written proof of what you decided.

Writing is the mechanism by which internal clarity becomes external evidence. Evidence you can return to, share, and hold someone — including yourself — accountable to.

Every question is answerable by everyone.

Every question in every title is answerable by the person for whom the assumed experience is true and by the person for whom it is not. No reader is excluded by how a question is built.

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