Extension
For Freelancers
The Business of Being Yourself
You are the brand, the product, and the boundary. Name all three.
For the person who works for themselves and has figured out the craft but not the identity system that makes the practice sustainable.
The Name It First Experience
You chose freelancing for the freedom. But freedom without structure is drift. Your Freelancer Identity Charter is what you build across seven chapters — naming what you stand for, who you serve best, what you refuse, and the practice that is worth protecting. This is not business strategy. This is the identity work underneath it.
You can opt into 30-, 60-, and 90-day check-ins from your account. We recommend you do — the point is to see what changed.
Sample questions
- When you are the brand, the product, and the business simultaneously, how do you stay clear about who you are?
- What does your freelance work say about what you value — and does your current client mix reflect that?
- What does a sustainable, fully-yours freelance identity look like?
Research basis
Diane Mulcahy's gig economy research on identity needs of knowledge workers choosing freelance / Alan Weiss's consulting practice research on value proposition rooted in identity / Savickas's Career Construction Theory on continuous vocational narrative authorship / Maslach and Leiter's burnout framework applied to freelancer overload and isolation / Klontz and Britt's financial therapy research on pricing psychology
Choose your format.
Every format asks the same questions and produces the same document.
Print Paperbackpersonalize
A real book and a pen. Write in the margins. The most permanent version of you on a page.
$19.99
eBook + journal
The full guide on any screen, with a companion journal to write your answers by hand.
Not available
Audiobook
We read every question and every scenario aloud. For the commute, the walk, the dishes.
Not available
Hardcoverpersonalize
The keepsake edition — sewn, ribboned, made to sit on a shelf and be returned to.
Not available
Digital Fill + membership+membership
Answer on screen. Your responses save as you go and assemble into your finished document.
$9.99
Hands-Free Interactive + membership+membership
Listen to each question and speak your answer. We capture it. You never touch a keyboard.
Not available
Everything packages
The Paperback Everything Package
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Not available
The Hardcover Everything Package
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The Premium Hardcover Everything Package
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Not available
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Choose your pace.
The Essential path takes you to your finished document by the questions that matter most. The Full-depth path walks every question, every scenario, every angle. Both produce the same signed document — one just goes deeper on the way there.
Essential path
Shorter sessions. The questions that go directly to the document.
Full depth
Every question. Every scenario, every angle.
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Buy it for yourself.
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